Welcome to Decode!
Decal format but community nature. We're a group of Berkeley students & young professionals passionate about entrepreneurship. For people who are not yet familiar with startups but interested, we'll give you a more concrete idea of what startups are so you can find out whether that's your passion/potentially a career track. For people who are already in the space, we'll bring a community of mentors & like-minded peers.
OK, serious stuff:
"Decode Silicon Valley Startup Success" is a 2-unit decal that aims to teach about the startup cycle & explore different business verticals. The units count toward the SCET certificate of Entrepreneurship & Technology.
Attendance is mandatory and will make up the majority of scores you'll get from this course. There will be a 2-hour lecture each week for 12 weeks.
Our curriculum consists of guest speakers from top entrepreneurs and investors in the Bay area and also hands-on assignments and projects to help students build their portfolio. By the end of our course, students will be able to:
• Learn the fundamentals of starting a new venture.
• Identify, define, and characterize problems
• Spot opportunities for innovation
• Segment and analyze opportunities
• Evaluate and choose innovation diffusion pathways
• Evaluate and choose models of new ventures
• Conduct customer and market research both qualitatively and quantitatively
• Design customer journey
• Establish a foundation of product development
• Evaluate and choose market strategies
• Develop an in-depth understanding of your customer
• Identify and quantify sources of value
• Map and influence customer decision-making process
As a result, this course will prepare students for starting up their own company or join an early-stage start-up. However, students can enroll in the course even if they aren’t planning on starting up, lots of concepts and skills about entrepreneurship are highly transferable to other aspects of career development.
There are no prerequisites for this course. We're working really hard to make the material accessible for all backgrounds.
No day(s) left until application deadline!
|Lecture||Joe, James||60||Evans 60||[M] 6:00PM-8:00PM||Feb/03/2020||Open||0||0|